Bidtopia.com – Bargainland’s Success Story

ecommerce-guide.com:

bargainland-bidtopia Bargainland was one of eBay’s highest volume sellers, reaching nearly 30,000 concurrent auctions in 2007. Many will remember eBay member Bargainland for its no-reserve, 99-cent as-is auctions.

Everything from dog toys to kitchen furniture and eighteen-wheelers were listed by this eBay user in an auction format starting at 99 cents.

Bargainland CIO Paul St. James told Ecommerce-Guide.com that Bargainland sold only stressed inventory; merchandise that otherwise would never continue on forward through the retail chain.

“Our diversity of products was literally everything under the sun, with no specific category or niche. We’re talking about the lowest grade of store returns up to brand new merchandise that is discontinued from bankruptcy, or product that was on a train that derailed.

We really had no clue from one day to the next what we would be selling.”

Bargainland offered dollar no-reserve, as-is auctions, and this selling model quickly became very popular. Last year it landed Bargainland the title of the highest volume seller on eBay, with an ASP (average selling price) around 50 dollars.

Bargainland’s facility is an immense warehouse, housing over 60 people just to list on eBay as product arrives at the warehouse. St. James said that last year the company did tens of millions of dollars worth of business through eBay.

While this in itself is an eBay success story, unfortunately, new eBay policies and changes began crippling Bargainland’s business.

Continue reading: Bargainland’s Success Story

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