eBay buying StumbleUpon?

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Rumour has it that high-flying startup StumbleUpon is in an acquisition discussions since at least last November. The talk heated up again recently with Google, AOL and eBay as potential suitors. A source with knowledge of the deal now says the company has signed a term sheet with eBay to be acquired. The price is somewhere between $40 - $75 million.

StumbleUpon lets you rate websites via a browser toolbar. When you click “Stumble!”, you will be taken to a website highly rated by other StumbleUpon users who tend to vote in a similar way as you (the person “stumbling.”). Usually, it’s something of interest to you.

So, why would eBay be interesed in something like this? Click to read the logic…

 Filed Under: Latest News By Jenny How



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