Got a Squidoo lens to promote your online business? Don’t tell me you haven’t yet! As an online seller, try to reach out to your market using as many types of channels as possible.

Squidoo is one of them. And it’s all for some very good reasons.

Squidoo is considered to be one of the most effective online marketing tools, alongside online ads and blogging. Having a good-written lens will help you to secure a higher ranking in the search engines, boost your page views of your site or blog, and get high quality backlinks, too! And you get all of these for free!

There’s no limit on how many lenses you can make. You can make one or several to promote your products, test new branding strategies, and get customer feedback. Really, the possibilities of what you can do with your lens are endless!

So, if you’re as smart as you should be, you’ll start making your lens today! Don’t worry - it’s quite easy to make one. All you need is a few minutes of your time, a well-thought of content, and you’re all set to start raking in some sales!

Here’s an example Squidoo lens by Sheryl, who is a sculptor and jewelry designer. See how she make use of Squidoo lens to promote her handmade craft business.

Check it out here: http://www.squidoo.com/handmade-squidoo