AuctionBytes had an interesting interview with Nanette Thorell from http://www.enchantedhen.com/. Cute business name yea!

Nanette sells from all sorts of places online. But nothing beats the profit from her own website.

That’s true. Selling from other channels online are a great way to generate the traffic, but having a site that you can call your own is really where the business is!

Nanette also mentioned that it’s not difficult to set up your own site and that she drives traffic to her site using article and blog marketing. Not forgetting social networking sites like Twitter and Facebook too.

Nanette sells unique ostrich eggshell jewelry.

One of the challenges she faces in attracting visitors is that her items are not widely searched for – “if people come across them accidentally, they think “wow this is cool, must have” – but the casual shopper doesn’t go looking for it specifically,” she says.